口碑营销
口碑营销
by codenova58
提供口碑营销的可落地指南与SOP。在开展口碑营销相关工作时调用。
安装
claude skill add --url github.com/openclaw/skills/tree/main/skills/codenova58/word-of-mouth文档
口碑营销 (word-of-mouth)
目标与场景
- 明确业务目标、核心指标与应用场景；设定落地时限与负责人。
操作步骤
- 明确范围与资源；2. 制定SOP；3. 数据接入与看板搭建；
- 小流量试点；5. 复盘优化；6. 标准化沉淀与知识库更新。
指标
- 主指标与守护指标成体系；定义口径并固定报表节奏。
风险与合规
- 遵守中国本地法规与平台规则；个人信息保护与数据最小化。
可复用清单
- 模板、脚本、Checklist、报表与会议纪要结构。
生成日期：2026-03-17
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