CRAFT GTM MCP Server

8 Strategic GTM Execution Tools powered by the CRAFT Framework.

Created by Shashwat Ghosh | Top 30 PLG Creator Worldwide

🎯 What is CRAFT GTM?

CRAFT GTM provides strategic GTM tools for founders, CMOs, and strategy leaders who need comprehensive frameworks for:

• Product-Market Fit Assessment
• Launch Planning & Execution
• Customer Research
• Retention Strategy
• Partner Programs
• Crisis Management
• Competitive Intelligence

Typical use: Quarterly planning, major initiatives, strategy development (1+ hour deep work)

🛠️ Tools Included

📦 Installation

Claude Desktop

Add to your claude_desktop_config.json:

{
  "mcpServers": {
    "craft-gtm": {
      "command": "npx",
      "args": ["-y", "@shashwatah/craft-gtm-mcp"]
    }
  }
}

Manual Installation

npm install -g @shashwatah/craft-gtm-mcp
craft-gtm-mcp

💡 Example Usage

PMF Assessment

"Assess PMF for our product [name] targeting [market].
Current metrics: $50K MRR, 8% monthly churn, NPS 35, 6 months in market.
Customer feedback: Users love feature X but struggle with onboarding."

Launch Planning

"Create a launch plan for [feature] launching [date].
Target: Enterprise IT managers in healthcare.
Goals: 500 signups, 50 demos, 10 closed deals in 30 days."

Retention Strategy

"Build a retention playbook for our SMB segment.
Current churn: 5% monthly. Main reasons: Poor onboarding, missing integrations.
CS team: 2 people, using Intercom."

🔗 Related

• CRAFT Content MCP - 8 content creation tools (case studies, newsletters, webinars)
• IMPACT MCP - Positioning framework
• EPIC MCP - GTM strategy framework

📚 The CRAFT Framework

Character - Who executes this? Result - What's the desired outcome? Artifact - What gets produced? Frame - What's the context? Timeline - What are the steps?

📄 License

MIT License - Created by Shashwat Ghosh

Part of the GTM Alpha Toolkit | gtmexpert.com